Seasonal Gifting, Revamped and Ready to Scale
From creative refresh to campaign success—turning a local gift brand into a seasonal powerhouse.
OBJECTIVE
Pellatt Cornucopia, a boutique gift basket business, needed to modernize their digital presence and maximize visibility during peak gifting seasons. The goal: boost brand consistency, improve ad performance, and drive higher seasonal ROI.
KEY OBSTACES
Outdated creative and inconsistent posting across channels
No proper tracking or tagging to measure campaign success
Gifting demand is highly seasonal, requiring precision and planning
Needed better differentiation in a crowded gift market
OUR SOLUTION
We focused on building a fresh, scalable foundation to drive results when it matters most:
Revamped digital creatives to match brand quality and seasonal appeal
Implemented a consistent content schedule for visibility and engagement
Added tracking tags to the website for smarter performance insights
Optimized overall marketing strategy for seasonal campaigns and promotions
RESULTS
Tripled seasonal sales through more impactful and better-timed campaigns
Achieved strong, ROI-positive performance during peak months
Improved brand perception through elevated visuals and messaging
Maintained steady growth during off-season through brand consistency