Building Visibility in a Challenging Online Market
Omani Online partnered with us to strengthen their digital presence. While sales proved difficult to scale, we delivered increased visibility through ads and supported their creative direction with storyboards for photoshoots.
OBJECTIVE
Improve brand awareness and digital reach through performance campaigns and creative enhancements, with the long-term goal of boosting online sales.
KEY OBSTACES
Low online sales despite advertising efforts
Competitive market with limited differentiation
Lack of compelling creative assets to support performance ads
Needed stronger alignment between brand story and campaigns
OUR SOLUTION
We focused on laying the groundwork for future success by:
Running Google Ads and Meta Ads campaigns to expand reach and test audiences
Identifying performance gaps and opportunities in ad spend allocation
Creating detailed storyboards to guide new photoshoots and elevate brand visuals
Providing strategic direction to align creative output with marketing performance
RESULTS
Increased brand visibility and audience reach via Google and Meta campaigns
Clearer understanding of sales barriers and opportunities for improvement
Stronger creative assets developed through guided photoshoot direction
A foundation established for scaling future sales efforts