From Local Presence to Fully Booked Aesthetic Practice
Launching a personal brand with consistent visibility, strong engagement, and real results.
OBJECTIVE
As a new aesthetic clinic, Alina Pastrav needed a full digital presence—from awareness to appointment booking. The goal was to build trust, attract consistent clients, and grow her reputation as a go-to practitioner in her niche.
KEY OBSTACES
No existing digital infrastructure or visibility
Needed a brand identity that balanced professionalism with approachability
No ad strategy or conversion flow for procedures
Unfamiliarity with content creation or performance best practices
OUR SOLUTION
We took on full responsibility for launching and managing her digital presence:
Opened and managed all social media accounts (Instagram, Facebook)
Created ongoing visual and written content, including captions and creatives
Launched and optimized Meta and Google Ads campaigns focused on bookings
Built a strategy that balanced aesthetic value, education, and personal connection
RESULTS
Doubled the number of aesthetic procedures booked
Consistently high engagement on social media platforms
Her appointment calendar remained fully booked month after month
Created a recognizable personal brand that now drives organic trust and referrals