Building a Calm, Connected Digital Presence
Blending strategy and soul to refresh a wellness brand across every touchpoint.
OBJECTIVE
Conscious Water, a mindfulness-based hydration brand, needed a full digital reset—from visual identity to ecommerce performance. The goal: elevate the brand online, grow engagement, and streamline conversion paths across platforms.
KEY OBSTACES
- Outdated website lacking visual clarity and flow
- Disconnected content across social and email channels
- Amazon listings underperforming without ongoing management
- No defined creative direction or user journey
OUR SOLUTION
We built a full digital ecosystem to reflect the brand’s mission and boost performance:
- Designed and launched a brand-new Shopify website focused on UX and serenity
- Directed and delivered a bespoke brand photoshoot for both product and lifestyle content
- Developed a strategic social media approach focused on storytelling and consistency
- Took over Amazon management, optimizing listings and improving visibility
- Built a newsletter strategy focused on retention, community, and repeat sales
RESULTS
Launched a modern, high-converting website aligned with brand values
Created a consistent visual and messaging identity across social and email
Improved Amazon performance through better visibility and listing structure
Established a scalable, story-driven newsletter framework
Brought cohesion to a multi-channel wellness brand