Reaching a Nation with Creative Social Strategy
Smart consulting and bold campaigns that maximized visibility and connection.
OBJECTIVE
Aquavia, a bottled water brand, wanted to expand its digital reach and build stronger connections through social media. The goal: create a larger audience footprint and elevate brand presence without changing core assets.
KEY OBSTACES
Limited reach and engagement from existing content
Needed a clear content and ad strategy focused on awareness
Brand awareness was strong offline, but under-leveraged online
No structured approach to competitions or community building
OUR SOLUTION
Our team stepped in with strategic consulting and creative execution:
Provided ongoing social media consulting with a focus on brand voice and content formats
Designed and executed social competitions to increase interaction and organic sharing
Created a tailored creative strategy aligned with lifestyle positioning
Built and refined an ad strategy on Meta to boost national visibility and campaign efficiency
RESULTS
Reached the majority of Meta users in Romania with consistent frequency
Significantly improved engagement and shareability through interactive content
Delivered clear growth in audience size and campaign reach
Strengthened Aquavia’s digital presence without disrupting brand equity